Google’s shopping search engine can make or break a product’s success in the marketplace, but its latest efforts to politicize its platform have led to the banning of guns and any products with firearms-related names.
The company should’ve thought twice about firing James Damore.
The corporate giant’s decision to ban the words “gun,” “colt,” “glock,” and other related terms comes in the wake of the Parkland school shooting in Florida, following efforts by progressives in the media to repeal the Second Amendment.
Real firearms aren’t the only products to be hit by the ban, as anything with the word “gun” and the other verboten search terms has also been impacted. DANGEROUS found that movies, video games, and even music albums can no longer be found through the Shopping search if they contain such terms, even if they happen to be words from a different language.
In addition, Google has also banned products bearing the name of any firearms manufacturer and specific gun models.
Here are some of the terms Google has banned that are not guns:
The Guns of Navarone
Enter the Gungeon
NOBUNAGAS AMBITION: Sengoku Gunyuuden
Shogun: Total War
Sniper Elite 4
Revolver (Beatles album)
Guns of Icarus
Metal Gear Solid 4: Guns of the Patriots
The Sex Pistols
Guns n’ Roses
Movies by James Gunn
Anchorman: The Legend of Ron Burgundy
That escalated quickly. pic.twitter.com/TStwOHhVzl
— Ian Miles Cheong (@stillgray) February 27, 2018
It isn’t possible to find merchandise from the Indianapolis Colts following the implementation of Google’s new “feature.” Innocuous searches for DIY hardware like glue guns and heat guns also returns zero results. Also affected are terms like “burgundy” and anything else with the word “gun” in it.
Ironically, pro-gun control books are also banned.
But because the ban is poorly implemented, misspelling words like “rifle” as “raifle” or “gun” as “guun” will lead to proper search results, which only goes to show how half-baked Google’s whole effort is.
Photograph courtesy of Getty Images.